Marketing Manager

In-personFull-TimeIndia/BhimavaramTBA

Job Description

Blue Aqua International, a global leader in sustainable aquaculture solutions, is seeking an experienced Marketing Manager to join our team at the Blue Aqua Farmers Center (BAFC) office in Bhimavaram, Andhra Pradesh, India.

Responsibilities

  • Plan, lead, and execute integrated marketing campaigns across digital, print, and on-ground activities.
  • Oversee content creation including posters, brochures, videos, reels, and farmer-facing materials.
  • Manage and grow social media channels, including content planning, captions, performance tracking, and reporting.
  • Work closely with sales, technical, and farmer center teams to align marketing activities with field needs.
  • Coordinate with regional and global teams (Singapore, Thailand, Indonesia) to ensure brand consistency.
  • Manage photo and video shoots, oversee short-form video editing, and maintain marketing asset libraries.
  • Track marketing performance, analyze campaign effectiveness, and prepare regular reports.
  • Coordinate with vendors, printers, agencies, and partners to deliver marketing materials on time.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 3–6 years of marketing experience, preferably in aquaculture, agriculture, FMCG, or rural-focused markets.
  • Strong hands-on experience with Canva, Adobe Photoshop, and video editing tools (Premiere Pro or CapCut).
  • Experience managing social media platforms such as Facebook, Instagram, LinkedIn, and YouTube.
  • Strong coordination and communication skills, with the ability to work closely with field teams and farmers.
  • Good command of English and Telugu; Hindi is a plus.

Preferred Qualifications

  • Experience in farmer marketing, dealer marketing, or rural outreach campaigns.
  • Familiarity with digital advertising tools such as Google Ads, Meta Business Suite, or WhatsApp marketing.
  • Basic understanding of aquaculture, shrimp farming, or agriculture-based businesses.

Benefits

  • Career Growth: Work with a leading international aquaculture company with strong regional presence.
  • Leadership Role: Take ownership of marketing activities for one of India’s key aquaculture regions.
  • Hands-on Impact: Directly support farmers, dealers, and on-ground initiatives.
  • Purpose-driven Work: Contribute to sustainable aquaculture and farmer success.